Как добавить подписчиков в инстаграм самостоятельно: Как набрать подписчиков в Инстаграм: реальные советы для новичков

Как набрать подписчиков в Instagram: лучшие способы привлечения

Автор Дмитрий Филюта На чтение 10 мин. Просмотров 1.7k.

Instagram – уникальная социальная сеть, которая может сделать из вас мега-популярного человека или даже миллионера. Но, без большого числа подписчиков вам не удастся добиться признания. Поэтому, предлагаю вам узнать, как набрать подписчиков в Instagram и научиться использовать все возможности этой сети для собственного продвижения.

Я хочу поделиться с вами основными бесплатными и платными способами продвижения аккаунта и привлечения новых подписчиков. Если использовать одновременно их большую часть, вы удивитесь, насколько быстро будет увеличиваться число фолловеров в вашем профиле.

Создайте четкую стратегию

Первое правило, которого нужно придерживаться при продвижении аккаунта в Instagram – определение четкого курса, по которому вы планируете двигаться. Ваша задача – продумать, как будет выглядеть дорожка из пункта «А» в пункт «Б». Согласитесь, когда ваши шаги будут запланированными и четкими, двигаться будет легче и быстрее, чем, если вы будете наугад, с закрытыми глазами пробовать «идти» в сторону успеха. Именно поэтому я рекомендую изучить все доступные способы привлечения новых подписчиков, чтобы сократить время на продвижение.

На первом этапе проработки своей стратегии ответьте на следующие вопросы:

• Что привлекательно в вашем аккаунте, а что отталкивающе?
• Какая «фишка» отличает от конкурентов или похожих блогеров?
• Кто ваша целевая аудитория?
• Что больше всего нравится вашим текущим подписчикам и что находит больший отклик?
• Какие ваши цели присутствия в инстаграм?
• Насколько качественно оформлена ваша страница сейчас и нуждается ли она в каких-то особенных дизайнерских решениях (создание фирменного стиля, проработка уникального дизайна для сторис и постов и пр.)?
• Как подписчики реагируют на ваши публикации и насколько качественно взаимодействуют с ними (лайки, комментарии, сохранения и пр.)? Что может отталкивать подписчиков или мешать поставить лайк, написать что-то в комментариях?
• Насколько качественно проработан вопрос хештегов? По каким из них удается продвигаться лучше.

Сделав такой небольшой анализ, используйте полученные данные, чтобы выбрать самые подходящие методы привлечения новых подписчиков. Объедините всю полученную информацию, дополните ее рекомендациями, которые я дам ниже и у вас будет собрана основа стратегии для развития и поиска новых подписчиков. Главное, понимать, какую идею вы будете проталкивать, кому будет полезен ваш аккаунт и какой контент будет более ценен.

Проверьте оформление профиля

Всегда помните о том, что Instagram – социальная сеть построена на принципе визуального восприятия. Конечно же, не едиными картинками и фотографиями вы сможете достичь успеха, но визуальная концепция должна быть заложена в основу стратегии ведения профиля.

Советую помнить о главных принципах оформления профиля:

1. Аватар должен быть запоминающимся и легко считываться даже в миниатюре.
2. Шапка профиля должна рассказывать о том, кто вы, чем будете полезны, как с вами можно связаться.
3. В профиле должна быть добавлены закрепленные истории (highlights), которые будут выступать в качестве навигатора, и помогут вашим подписчикам узнать о том, кто вы (если речь идет о личном блоге) или ознакомиться с коммерческим предложением, ценами и пр. (если раскручивается бизнес-аккаунт).
4. Должно быть проработано красивое оформление ленты. Это можно сделать при помощи графического дизайна или путем обработки фото и подгонки их под одну цветовую гамму. Главное, чтобы посты в ленте выглядели гармонично.

Главное правило: посты ежедневно

Системность – ваш лучший друг для привлечения постоянных подписчиков. Появляясь ежедневно в ленте и сторис, вы не даете забыть о себе.

Определите оптимальное количество постов в день, пропишите контент-план и четко следуйте ему. Зная, о чем вы будете говорить со своими подписчиками, какими мыслями будете делиться, вы заранее можете написать все тексты для постов, подготовить нужные фото и просто в нужное время выкладывать публикации. Кстати, делать это необязательно вручную, ведь можно использовать программы отложенной автоматической загрузки постов.

Главное, стремясь к системности, не забывайте о том, что публикуемый контент должен быть интересным и качественным. Если вы будете делать публикации ради публикации, то такая концепция не только не добавит вам новых подписчиков, но и приведет к отписке старых.

Используйте массфоловинг и масслайкинг

Массфоловинг – массовая взаимная подписка. Масслайкинг – обмен лайками. В Instagram можно найти аккаунты, которые устраивают подобные обмены активностью. Найти их можно по таким хештегам, как #liketime, #пиаригра, #подпискавзаимно и пр. Находите аккаунты, внимательно читайте условия, принимайте участие в массфоловинге, масслайкинге, тем самым увеличивая количество своих фолловеров.

В целом, это неплохой вариант привлечения новых подписчиков. Однако помните, что эти два способа не приведут вам живую целевую аудиторию. По сути, вы сможете нагнать «массовку», которая вряд ли будет заинтересована в вас или ваших товарах/услугах.

Используйте цепляющие фото

Статистика показывает, что наиболее цепляющими фотографиями в инстаграм являются те, на которых присутствуют люди. Предметы, животные, природа набирают меньше охватов и лайков.

Делайте крутые снимки и делитесь с ними со своими подписчиками. А если свежие идеи на тему того, какие фотографии выставить, чтобы удивить и порадовать подписчиков, не посещают вас, значит, ищите вдохновения. А если не знаете, где же его найти, то, в первую очередь, рекомендую чаще заглядывать Pinterest. Это очень удобная и живая социальная сеть, которая постоянно пополняется свежими фотографиями, видео, картинками.

Не бойтесь использовать хэштеги

Хештеги – это своеобразные ключевые слова, по которым в инстаграм можно найти тематический пост или сторис. Используя их, вы как бы кладете свою публикацию на определенную полочку, а не скидываете в общую папку. Думаю, для многих аллегория была понятна, но дополню свои умозаключения примером.

Итак, представим, что вы продаете украшения ручной работы в Москве. Вам нужно продать их девушкам, которые живут в этом городе. Если вы поставите под фото со своей работой хештег #серьгиручнаяработамосква или #handemadeмосква, то люди, заинтересованные в ваших услугах найдут вас быстрее именно по этим тегам.

Добавляйте геолокацию к фото

Геолокация – привязка фотографии к определенным географическим координатам. Добавляя ее к постам или сторис, у вас появляется возможность привлечь внимание людей, которые захотят просмотреть публикации, сделанные именно из этого места. Геотеги приводят немало подписчиков. Потому, не пренебрегайте этим способов продвижения своего аккаунта.

Добавляйте текст к фото

Бытует мнение, что инстаграм – это история про картинки и фото. Если вы хоть раз сталкивались с таким умозаключением, забудьте его. Если вам удалось зацепить человека фотографией, он обязательно обратит внимание и на текст. Поэтому, обязательно сопровождайте каждый пост развернутыми подписями.

Текст в Instagram – это «ваш голос», доносящий мысли, которыми вы хотите поделиться. Если вы хотите привлечь подписчиков для личного блога, пишите о себе, рассказывайте увлекательные истории и пр. Если в продвижении нуждается продающий аккаунт, то обязательно добавляйте к фото описание, характеристики, цены и прочую важную информацию, которая поможет вашим подписчикам купить у вас какой-либо товар.

Несколько stories в день

Сторис сейчас очень популярны. Многие пользователи инстаграм просматривают их чаще, чем основную ленту. Поэтому, именно в сторис вы должны мелькать как можно чаще, чтобы оставаться на виду у своих подписчиков и вызывать у них постоянный интерес.

Используйте трендовые идеи для сторис, чтобы сделать их живыми и запоминающимися. Делайте анонсы, начните вести постоянные рубрики или же просто делитесь последними новостями со своими подписчиками.

Проводите розыгрыши

Люди обожают подарки и розыгрыши. Старайтесь радовать их возможность получить что-нибудь совершенно бесплатно.

Чтобы распространить розыгрыш и увеличить число участников, опишите обязательные условия, которыми будет подписка на вас и репост розыгрыша в сторис. Таким образом, подписчики самостоятельно будут привлекать новых людей, которые будут подписываться на вас. Многие из них, скорее всего, не станут отписываться от вас. Главное, после окончания розыгрыша сделать особый упор на качество контента, чтобы удержать новых подписчиков.

Комментируйте

Находите интересные публикации, которые вас интересуют, и оставляйте под ними комментарии. Так вы привлечете внимание владельца профиля, в котором вы высказываете свое мнение или тех, кто обратит внимание на то, что вы написали.

Совет: старайтесь комментировать те записи, которые были опубликованы недавно и еще не успели набрать много лайков. Так, у вас есть больше шансов остаться замеченным.

Расскажите о своем профиле

Обязательно упоминайте свой профиль в других социальных сетях. Это поможет привести новых друзей, которые обратят внимание на вас и перейдут в профиль инстаграма.

Вы можете добавить ссылку на аккаунт к подписи в своем электронном ящике или внести в статус в ВК или на Фейсбуке. Если же вы ведете профиль, продающий какие-либо товары, обязательно сделайте визитки и укажите там ссылку на аккаунт.

Подключите статистику

Отслеживайте всю информацию со страницы при помощи статистики. Эта функция доступна в бизнес-аккаунтах и дает возможность проводить анализ публикаций, аудитории и действий подписчиков.

Используйте полученные данные с толком. Например, при помощи статистики вам будет проще понять, какие публикации набирают больше лайков и просмотров, что ваши подписчики пересылают друзьям в директ или добавляют в сохраненки.

Используйте рекламу

Пожалуй, реклама – один из самых быстрых и точных способов привлечения новых подписчиков. Конечно же, у нее есть главный минус – вам придется за нее платить. Однако такие вложения быстро окупаются. Поэтому, не бойтесь рекламировать свой профиль.

Реклама может быть нативной и таргетированной. Первую вы можете заказать у блогеров, которые являются экспертами в вашей тематике профиля. Например, если у вас магазин косметики, то можно обратиться за нативной рекламой к beauty-блогерам, которые мягко и ненавязчиво покажут рекламу той уже заинтересованной аудитории. Таргетированная реклама — это способ продвижения, ориентированный на ту аудиторию, которую вы сами указываете в настройках (по полу, возрасту, интересам, местоположению и пр.).

На рекламу отреагируют те, кому она станет интересной. Таким образом, у вас появляется шанс получить не просто новых подписчиков, а людей, которые будут заинтересованы в вас или вашем продукте.

Принимайте участие в марафонах и флешмобах

Такие мероприятия очень полезны при поиске новых подписчиков. Их суть заключается в том, что в них вы столкнетесь в «живыми» людьми, которых уже проявляют активность. Эта аудитория открыта к общению и ее легко привлечь в свой аккаунт. Главное, нужно выбрать флешмоб или марафон, который ближе всего находится по теме с вашим профилем.

Чтобы найти подходящий марафон, введите в поиске инстаграма соответствующий хештег. Найдя тот, который вас больше всего заинтересовал, смело присоединяйтесь и будьте как можно активнее, чтобы другие вас заметили.

Заключение

Набрать 1000, 10 000 или даже 100 000 подписчиков абсолютно реально. Это можно сделать за короткое время и даже бесплатно. Если вы заявите о себе, и вызовите интерес у публики, то подписчики уже сами станут «гоняться» за вами. А чтобы эти мечты стали реальностью, нужно:

• иметь красивый профиль;
• завлекать подписчиков красивыми фото, интересными текстами и сторис;
• общаться с целевой аудиторией в комментариях других блогеров;
• принимать участие в марафонах и устраивать розыгрыши для своих текущих подписчиков;
• использовать бесплатные маркетинговые инструменты (геолокации, хештеги и пр.).

Чем больше активности вы будете проявлять, тем лояльнее к вам будет система инстаграма. Поэтому не бойтесь экспериментировать.

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Если вы хотите научиться правильно продвигать свой профиль в Инстаграме, тогда приглашаю вас посетить бесплатный тренинг

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Here’s why: people do not follow you because of the content you’ve posted but because of what they think the future content you’ll post will be like. 90003 90002 90085 90003 90002 Say you have a corgi fan page, every day you post cute corgi pictures and videos without fail. If Instagram users keep seeing your posts eventually they’ll realize that you always post the cutest corgi content. So they follow you with the expectation that your account will always be more of the same type of content.90003 90002 Having a consistent style or theme is more than just a branding play, it’s about creating an expectation for your Instagram account that your followers or potential followers can count on. They want to see more of the same type of content, every day. 90003 90002 If you can deliver that consistency with every post, you’ll grow your followers on Instagram at a faster rate over time. 90003 90012 90009 # 6. Hashtags to Get Followers on Instagram 90010 90015 90002 Many experts will tell you to only use 5 or 11 hashtags or some other arbitrary numbers.But when I was building my store’s Instagram account, I ignored their advice and ran wild with it. 90003 90002 I’d copy and paste a list of hashtags from my phone onto my app. Then, I’d sometimes switch it up to try different hashtags but eventually, I knew which ones usually worked best. Usually, I’d go as close to or right to the max number of hashtags possible. 30. That’s the magic number. 90003 90002 Truth is, you add all those hashtags in the first comment. And as your page engagement grows, no one will ever see the first comment because they’re too busy tagging their friend in your post.90003 90002 Sure, when you’re starting out people might see it. But if the goal is to increase visibility, the easiest way to do it is to add more hashtags. As you gain followers, your posts will rank higher for those hashtag keywords giving you even more visibility. 90003 90002 If your hashtags are niche specific, you’ll increase your likelihood of being found by a relevant audience which will help you grow your followers on Instagram as well. So avoid generic hashtags like #love or #picoftheday if you’re selling fashion, for example.90003 90012 90009 # 7. Use Your Instagram Posts in Blog Posts to Build Followers 90010 90015 90002 If you have your own personal or business blog, you can embed your Instagram pictures into your blog posts. 90003 90002 Like this 👇 — Do not forget to follow Oberlo on Instagram while you’re at it. 90003 90002 90116 Say you have a fashion blog, you might write a blog post about styling tips. You can choose posts from Instagram where you show pictures of your layered outfits or a trendy outfit look.You’d then go onto the Instagram website on your desktop, go to your page, click the post, click the ‘…’ icon and click Embed. Then you copy that link into your blog post’s code section. 90003 90002 Over time, more people will be visiting your blog and will be more likely to check out your Instagram account too. 90003 90002 I know that this is more of a long-term game. Especially if you’re not getting traffic today. But adding your Instagram posts right from the beginning gives you a higher chance of visibility when six months from now you really start seeing massive returns.90003 90012 90009 # 8. Follow People Who Like Competing Instagram Pages 90010 90015 90002 To get that Instagram followers increase you need to find people who follow brands. Who are your biggest competitors on Instagram? Write them down. Then, browse their posts to see who’s commenting on their posts. Follow them and engage with them. 90003 90002 Keep in mind that when choosing competitors on Instagram it’s better to go for the smaller brands. Why? Because if you were selling makeup brushes and trying to get people who comment on Sephora, there’s a good chance that they’re not the right audience despite being in a similar niche.Bigger brands tend to have more customer loyalty. 90003 90002 However, if you have a competitor who has 100,000 fans on their page, they may not have a loyalty to that brand. 90003 90002 When commenting on posts of those you follow, do not scare them off with a sales pitch or the same comment for every person you message. If they ask a question on their post, give them an answer. Look at the types of comments others are giving and use that as a guideline for what you can comment too. 90003 90002 As you keep engaging and following people, you’ll start to amass a strong following of your own.90003 90012 90009 # 9. 90010 90009 Work With Influencers 90010 90009 — How to Get Followers on Instagram 90010 90015 90002 Another way to increase Instagram followers is by getting an influencer shoutout or having an influencer do an account takeover. 90003 90002 90147 If an influencer has a loyal following, they can give you a shoutout that’ll result in new followers for your account and possibly a few sales. 90003 90002 Be sure to write up a contract that prohibits the influencer from sending fake traffic.We once worked with an influencer who gave us a shoutout and we got 2,000 fake followers on our account. It was obvious she used a bot. When you get a sudden rush of fake follower on your account you risk getting your account banned. 90003 90002 If you’re looking for a more effective approach to get new followers, ask the influencer you work with to do an account takeover on your Instagram Stories. That way, people will have to follow your page to view the story. You’ll need to get him or her to let their audience know a few days in advance.90003 90012 90009 # 10. Host Giveaways to Build Your Instagram Followers 90010 90015 90002 If you host giveaways on Instagram and have a small audience, you might be able to get more followers. But if you host giveaways on your website and include an option to follow you on Instagram and other social networks, you’ll have a much bigger reach. 90003 90002 If your audience size is small you can post your giveaway in certain giveaway facebook groups or on giveaway blogs. 90003 90002 When I first started working in marketing, I’d reach out to giveaway blogs.I’d send them some free products in exchange for a review post. Most agreed to it for the free product though some did ask for payment as well. They’d do a product review post filled with pictures and their experiences with the product. At the end, their audience would enter to win the product under the condition that you send that customer the product. We’d get hundreds of new followers on all our social accounts. This is a great way to get new followers if you do not have an audience. But it might not be as targeted than if you were to host a giveaway on a relevant niche blog.90003 90002 If you’re just starting out, giveaways can help you get more followers on Instagram. However, if you do them too often, you might not get the right type of audience you want. If your goal is to get sales, giveaways will not necessarily help you get more of them. Though you can try this giveaway hack to get more sales. But if you’re only looking to get Instagram followers fast, this strategy can work quite well. 90003 90012 # 11. Grow Your Following by Partnering With Another Brand 90015 90002 If you’re just learning how to get followers on Instagram, a tricked I learned while working on my case study was to take my own product photos.Instead of reposting other people’s content, other brands reposted one of my photos crediting me. Since the brand has nearly 300k followers I ended up getting a few new Instagram followers from their audience. I did not have to do any upfront work aside from taking my own photos. I did not even have to reach out to get new followers on Instagram. They reached out to me. And they were not the only brand to do so. 90003 90012 90009 90171 # 12. Use Instagram Analytics Tools to Gain More Instagram Followers 90010 90015 90002 Instagram analytics can give information to you about your following, but there are many free tools in the marketplace that can give you more interesting information.Things like engagement rate, new followers, Instagram unfollowers, and inactive accounts can give you insight that will shape how you get more followers on Instagram. The best Instagram analytics tools in the market right now include: 90003 90176 90177 Sprout Social 90178 90177 Iconosquare 90178 90177 Keyhole 90178 90177 Curalate 90178 90177 Socialbakers 90178 90187 90002 All these Instagram analytics tools provide valid and highly informative information that can help you better understand your audience.This data can also highlight the right content that leads to increasing Instagram followers, which should lead to more sales for your online business. 90003 90008 90009 Instagram Followers Apps 90010 90011 90002 When I first started building my store’s Instagram account, I used a bot, an app to increase Instagram followers, called Instagress. It worked really well at first which allowed me to easily build up the first few thousand Instagram followers. Eventually, I stopped because I did not need it anymore.Unfortunately, Instagress and other apps to increase Instagram followers usually get shut down. And some people who use them can get their entire Instagram account shut down. While they can work well, the risk just is not worth it. 90003 90002 The apps to increase Instagram followers that you can use include marketing automation tools like Buffer, HubSpot, or Hootsuite. 90003 90002 Free Instagram follower apps include: 90003 90176 90177 Followers for Instagram 90202 Discover Instagram accounts that have unfollowed you, those who have not followed you back and similar accounts you should be following through Followers for Instagram.This Instagram follower app is perfect to understand how to make your followers happy and what content to post in order to get more followers on Instagram. Reach out to those who unfollowed you to find out why and start to improve your Instagram follower metrics today. 90178 90177 Crowdfire 90202 Inactive followers are a much talked about topic within any social media platform, and Instagram is no different. Inactive Instagram followers could be spam accounts or accounts from people who no longer engage on the platform so if you are looking to grow your following and engagement level, it would be a good idea to ax your list of inactive followers.Crowdfire identifies your inactive followers, recognizes when people unfollow you, and helps you find new followers. 90178 90177 Get Followers 90202 Get Followers & Get Likes is a free Instagram followers app aimed at increasing both followers and likes. Providing information on hashtags and followers, this app allows you to analyze information and make great decisions that will increase Instagram followers on your account straight away. 90178 90177 Social Rocket 90202 Social Rocket gamifies social media engagement to motivate you to interact more.Although not a great long-term strategy this could be a great starting point. The basic premise is that every time you like someone else’s post you will gain points to exchange for followers or likes on your own posts. 90178 90177 Tracker for Instagram 90202 There are not any effective tools for Instagram unfollowing or following accounts in bulk. Tracker for Instagram gives you this option in their app. The app also provides analytics so you can analyze how followers engage with your account.90178 90187 90002 Want to become an Instagram master? Sign up for the free Instagram course taught by Instagram guru Gretta Van Riel. 90003 90008 90009 How to Get Followers on Instagram According to Three Influencers 90010 90011 90002 90224 Juanika Dildy is the founder of the popular website The Ladypreneur. Her Instagram account has gained over 16.1k followers. Here’s her advice on how to gain followers on Instagram: 90225 90003 90002 90009 90229 What’s been your secret to getting over 16k followers on Instagram? 90010 90003 90002 Engagement makes a difference.It’s important that your followers know that you appreciate them just as much as they do you. For increased engagement, users should search the hashtags used to attract followers, find users that stand out, like a few pics and comment. You’ll gain the curiosity of those you’ve engaged with, they’ll follow your page, and tag their friends on your posts. 90003 90002 90009 Did you use any apps to increase Instagram followers? 90010 90003 90002 Initially, tools like Instagress were useful for engagement, but with the ability to target followers and sponsor content, they’re no longer needed.90003 90002 90009 What advice would you give someone who asks you how to get followers on Instagram? 90010 90003 90002 Post, post, post! The more users [you have seeing] your content, the more familiar they’ll become with your brand, causing them to like, follow, and share. The more you post, the more users feel like they know you. 90003 90002 Imagine if you woke up at midnight to a noise in the kitchen. You run downstairs to find Oprah drinking a cup of coffee. Most people would not call the cops, why? Because they’ve seen so much of her content, they feel like they know her.Some would even feel privileged to have her in their kitchen. That’s the effect that constant content provides for influencers. 90003 90002 90009 If you had to name one thing you do different than anyone else on Instagram, what would that be? 90010 90003 90002 My account encourages, inspires AND informs. It influences the influencers with a brand voice that relates and educates. It attracts the «SHE-E-O» and the girl next door. 90003 90002 90224 Talia Koren is the mastermind behind the ever so popular Work Week Lunch which has an astounding 114k followers and counting.We asked her what the best way to get Instagram followers is and this is what she told us: 90225 90003 90002 90009 90260 What’s helped you grow your Instagram followers to a six figure number? 90010 90003 90002 I listen to my audience and give them what they ask for. It shows that I’m invested in them and in return they give me their time and attention. Also, consistency. I show up every single day with valuable content in posts and in stories that helps them instead of just talking about myself.Lastly, I pay close attention to the changes to the platform. Using new features like story highlights and understanding the changes to the algorithm helped me grow too. 90003 90002 90009 Have you used any tools to help you grow the number of followers on Instagram you have? 90010 90003 90002 I do not use any tools outside of the analytics within Instagram. They’re great! Analytics are important because they help you figure out what’s working and what’s not. 90003 90002 90009 We often get asked how to get followers on Instagram, what should someone starting out focus on? 90010 90003 90002 When you’re starting from 0 or less than 1,000 do not pay attention to the follower number so much.It’s going to go up and down and it’s going to be slow. Instead focus on ways you can connect with and help others and get them talking about you. 90003 90002 90009 What do you think separates your Instagram account from others out there? 90010 90003 90002 Well, my account is not that different from many out there but I do not post any pictures of myself. It’s not about me it’s about my audience! I also use stories as a vlogging channel which my followers love. 90003 90002 90224 Gracie Parish is an Instagram influencer who grew her Instagram following to an impressive 41.3k. We asked her to share her advice on how to get followers on Instagram, here’s what she said: 90225 90003 90002 90009 90289 What steps did you take to get over 41,000 followers on Instagram? 90010 90003 90002 I take a lot of time to engage with my followers through Instagram, emails, Facebook, and Pinterest. I take time each week to respond to as many followers as I can as well as I make sure to engage with my followers on their posts as well. Through collaborations, I have been able to cross-promote with many bloggers or brands that I feel fit my brand and this has really helped grow my following.90003 90002 90009 What’s had the biggest impact on increasing your Instagram followers? 90010 90003 90002 I work really hard on building authenticity on my blog to create a more authentic relationship with my followers. To do this I only promote brands and products I truly believe in. Through five years of blogging, I really realized how to pick the brands that fit my blog and style best as well as the brands that my followers enjoy seeing which has contributed to my success. 90003 90002 90009 If someone asked you how to get followers on Instagram what advice would you share? 90010 90003 90002 Be yourself and do not lose confidence in yourself.Building a blog took years of hard work, and if you are able to maintain a brand and stay true to yourself, your followers will take notice of that. I would also advise someone to not get discouraged in the beginning, because it takes a lot of time and practice. No [influencer] was an overnight success. 90003 90002 90009 What’s the one thing your Instagram does differently than other Instagram accounts? 90010 90003 90002 One thing my instagram does differently than other accounts is I really try and give followers insight into my real life.While a lot of my content is sponsored, I really try to posts real, quality posts as well to help my followers get to know me better and give them the content they are asking to see. A lot of bloggers get caught up in the business aspect and while a blog is a business, it is important to not lose your authenticity and to stay real with your followers. 90003 90008 90009 How to Get Followers on Instagram 90010 Summary 90011 90002 Figuring out how to get followers on Instagram is the hardest in the beginning.Once you’ve passed your first 10,000 followers you’ll need to continue using some or all of the strategies in this article to keep growing your account to 100k or even beyond one million. Do not forget to update your profile regularly, especially your Instagram bio to include new CTAs or interesting news. At the end of the day, you’ll need to put yourself out there more than you ever have before. Maybe posting on Instagram three times a day every day of the week to help you grow your visibility. But eventually, all that hard work will pay off.And you’ll have gained an Instagram following you can be proud of. 90003 90002 Want to learn more Instagram hacks? Sign up for Shopify’s free Instagram course today! 90003 90012 90009 How to Get Followers on Instagram Recap 90010 90015 90002 # 1. Join Instagram Engagement Groups 90003 90002 # 2. Repost Others ‘Content 90003 90002 # 3. Get your Instagram Account Promoted on Buzzfeed 90003 90002 # 4. Ask Customers to Share their Photos 90003 90002 # 5. Have a consistent style that hooks people in 90003 90002 # 6.Hashtags to Get Followers on Instagram 90003 90002 # 7. Use your Instagram Posts in Blog Posts 90003 90002 # 8. Follow People who Like Competing Pages 90003 90002 # 9. Work with Influencers — How to Get Followers on Instagram 90003 90002 # 10. Host Giveaways 90003 90002 # 11. Partner with Another Brand 90003 90002 # 12. Use Instagram Analytics Tools 90003 90002 90003 90002 90009 How many followers on Instagram do you have right now? Comment below! 90010 90003 90002 Discover thousands of products you can start selling online.No commitment, no credit card required. 90003 90002 Get Oberlo Now. It’s Free. 90003 90008 90009 Want to Learn More? 90010 90011 90362 90002 Nicole Martins Ferreira 90003 90002 Nicole Martins Ferreira is a content marketer at Oberlo and experienced ecommerce entrepreneur. She’s been building online stores since 2013 and sharing her secrets with Oberlo users since 2016. Follow her on Twitter @nicolemarfer. 90003 .90000 5 Tips to Attract Followers 90001 90002 Wondering how to brand yourself on Instagram to attract the right followers? You’re not alone! 90003 90002 Building a strong brand on Instagram is not only important for your business, but it is essential for attracting the right audience, aka your future customers. 90003 90002 And since you only have a few seconds to make a great first impression when a new visitor lands on your Instagram profile, it’s important you make it count! 90003 90002 In this post, we’ll teach you how to brand yourself on Instagram by optimizing your Instagram profile to convert new visitors into followers: 90009 90010 90010 90003 90002 Whether you’re new to Instagram marketing or just starting a new account, attracting new followers on Instagram can be a challenge.90003 90002 We partnered with digital nomad and Instagram expert Elise Darma to create a free Instagram workshop about how to get your first тисячі followers for Instagram! In this section, Darma explains how to brand yourself on Instagram by optimizing your Instagram profile: 90009 90003 90002 90003 90020 90021 How to Brand Yourself on Instagram # 1: Combine Your Personal and Professional Instagram Account 90022 90023 90002 Many business owners are still juggling two Instagram accounts — one personal account (which is typically set to «private») and another account that reflects their professional lives.90003 90002 However, Darma notes that many «professional» Instagram accounts are often missing one major thing: the owner’s personality. Instead of trying to keep things separate, Darma suggests «blending these two worlds into one account.» 90003 90002 As Darma discusses in our free Instagram workshop, when it comes to the focus of your account, she recommends creating a «personal business brand,» which is sort of a hybrid between a personal account and a business account. The benefit, she says, is that it allows you to pull elements from both, which can help you resonate with your audience more.90003 90002 In other words, your Instagram profile should show off your personality, while still letting your followers know you’re running a business! 90003 90020 90021 # 2: When It Come To Branding Yourself on Instagram, Keep Your Username Simple 90022 90023 90002 The first thing Darma recommends doing is looking at is your username. If you’re a personal brand, it’s a good idea to use your real name. Otherwise, she recommends using the name of your business. 90003 90002 When it comes to choosing a username, Darma suggests choosing a username that’s as close to your name or online brand name as possible.You want your username to be simple and memorable. 90003 90002 This year many popular Instagram bloggers, including Jacey Duprie (formerly @damselindior), made the switch from the name of their blog to their real name: 90003 90002 90043 90043 90003 90002 Jacey’s «brand» encompasses both her personal and professional life, all on one Instagram profile. 90003 90002 Whether your building a personal brand or business, you should also try to keep your username as short and simple as possible. You want your username to stand out and be memorable, so do not complicate it with any unnecessary symbols or numbers.90003 90002 Take Darling Media for example, keeping their Instagram username simple, memorable and easy to find: 90003 90002 90053 90053 90009 90021 Want to go more in depth? In just 30 minutes, you can learn everything you need to know to get your first тисячі Instagram followers in our free Instagram workshop! 90022 90009 90003 90002 90003 90020 90021 # 3: Use the Name Field to Share Your Top Targeted Keywords 90022 90023 90002 Next is your 90067 name 90068, which is different from your username! According to Darma, a lot of people tend to use their username in their name field.She warns using your username in this field is a lost opportunity because the words you include in your name field are actually searchable on Instagram! A better strategy is to use targeted keywords. 90003 90002 Try to think about keywords that your follower is searching for on Instagram — maybe it’s your business niche or the products you sell. Once you’ve found the right keywords, put them into your name field. 90003 90002 For instance, the account Courtney and the Babes would not show up when a user searches for new health and wellness products — that’s why they included «Botanical Beauty + Wellness» in their name field: 90003 90002 90075 90075 90003 90002 By doing a quick search for «wellness,» I was able to discover the new company and quickly learn about their products and mission by scanning their bio! 90003 90002 While trying to decide how to brand yourself on Instagram, it’s important to consider what your visitors are looking for and how you can present them with the most information in the least amount of time.90003 90020 90021 # 4: Branding Yourself on Instagram is All About Optimizing Your Instagram Bio 90022 90023 90002 Next, Darma shares tips on optimizing your Instagram bio. As Darma explains, it’s a good idea to segment your bio into two parts. The first part should quickly explain who you are, who you’re for, what you do, and how. 90003 90002 You have a limited space to make an impression, and it’s important that you can instantly let your visitors what your business actually is. 90003 90002 Instead of making your bio all about you, try to focus on your target customer and how your Instagram profile will help or inspire them.90003 90002 For example, as you can see in Lively’s bio, they describe 90067 who 90068 they are, 90067 what 90068 they do, and the 90067 why 90068 behind their products: 90003 90002 90101 90101 90003 90002 You want to make sure you’re letting potential new followers know who your profile is for, and what’s in it for them to follow your account. 90003 90002 Darma also suggests to make sure your Instagram Bio keeps evolving! Once you write it, it should not stay stale, but rather keep changing over time.To properly brand yourself on Instagram, you’ll want to make sure your Instagram profile keeps up with your changes IRL! 90003 90002 You only have a few seconds to make a good impression — make sure to capture your potential new follower’s attention and make sure they hit «follow»! 90009 90003 90002 90003 90020 90021 # 5: Add a Call-To-Action for the Link in Your Bio 90022 90023 90002 The second part of your bio should be used as a call-to-action for the link in your bio. Since Instagram only gives you one link on your profile, Darma recommends using that last line to tell users what’s in it for them to click your link.90003 90002 For example, if you’re offering a new promo, resource or limited time offer, make sure to let your profile visitors know. Create & Cultivate uses both text and emojis to drive eyes to their link: 90003 90002 90122 90122 90003 90002 You only have 150 characters, so do not be afraid to use emojis to save space and add some personality to your profile! 90003 90002 If you can not decide on one main CTA for your Instagram, you can also use Linkin.bio to build a shoppable Instagram feed that links all of your Instagram posts to specific products or pages.90003 90002 90130 90130 90003 90002 This is one of the best ways to help your followers find what they’re looking for. When you set up a Linkin.bio page for your account, you can easily send your followers anywhere by linking your Instagram posts to specific product pages, blog posts, or website — all without changing the link in your bio! 90003 90002 90021 Need more tips on how to grow your Instagram account and get your get more followers? Do not forget to check out the full workshop! 90022 90003 90139 Written By 90140 90141 Lexie Carbone 90142 90002 Lexie is the Marketing Campaigns Lead at Later.She’s helped dozens of brands build their social presence and take their content strategy to the next level. You can connect with her on Instagram @lexiecarbone. 90003.90000 27 Tips that Actually Work 90001 90002 Want to know how to get followers on Instagram? And how to do it the right way, without shelling out big bucks or engaging in shady tactics? You’ve come to the right place. 90003 90002 Sure, there are shortcuts you could take like buying followers or using bots. But Instagram has stepped up its game when it comes to spotting and removing «inauthentic activity.» These shady tactics might boost your follower count for a short time, but they will not do you any favors long-term.90003 90002 Your goal is to grow a following of 90007 real 90008 people that actually care about and engage with your brand. That’s the only way your Instagram strategy will deliver real business results. 90003 90002 Click on any tip below to learn more, or keep scrolling for the complete list of ways to get followers on Instagram for free. 90003 90012 How to get followers on Instagram for free: 27 simple tips 90013 90014 1. 90015 Have a thoughtful Instagram strategy 90016 90017 90014 2.90015 Define your target audience 90016 90017 90014 3. 90015 Create a consistent brand story and aesthetic 90016 90017 90014 4. 90015 Craft a great bio and profile 90016 90017 90014 5. 90015 Share engaging content 90016 90017 90014 6. 90015 Promote your Instagram presence on other social networks 90016 90017 90014 7. 90015 Share your Instagram account in other communications 90016 90017 90014 8. 90015 Use the Instagram nametag 90016 90017 90014 9. 90015 Use relevant hashtags 90016 90017 90014 10.90015 Aim to get featured 90016 90017 90014 11. 90015 Tag your location 90016 90017 90014 12. 90015 Aim for the Explore tab 90016 90017 90014 13. 90015 Follow other relevant users 90016 90017 90014 14. 90015 Engage with existing communities 90016 90017 90014 15. 90015 Tag relevant users 90016 90017 90014 16. 90015 Ask your followers to tag their friends 90016 90017 90014 17. 90015 Post consistently 90016 90017 90014 18. 90015 Post at the right time 90016 90017 90014 19.90015 Schedule your posts 90016 90017 90014 20. 90015 Write compelling captions 90016 90017 90014 21. 90015 Embrace Instagram Stories 90016 90017 90014 22. 90015 Use interactivity features 90016 90017 90014 23. 90015 Try an Instagram Live collaboration 90016 90017 90014 24. 90015 Make the most of Stories highlights 90016 90017 90014 25. 90015 Run contests 90016 90017 90014 26. 90015 Consider Instagram advertising 90016 90017 90014 27. 90015 Learn from Instagram Insights 90016 90017 90002 90123 Bonus: Download a free checklist 90124 that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear.90003 90126 1. Have a thoughtful Instagram strategy 90127 90002 Using any social network without a clear plan leads to wasted resources and a low return on investment. 90003 90002 Since you’re reading this post, you’re clearly aiming to get more Instagram followers. This is a great goal to start with. But it needs to be part of a larger strategy that connects to your overall business strategy and marketing objectives. 90003 90002 Think about 90007 why 90008 you want to get more Instagram followers.Maybe you want to: 90003 90136 90137 increase brand awareness 90138 90137 boost product sales 90138 90137 drive traffic to your website. 90138 90143 90002 Staying focused on these business-oriented goals will help keep your Instagram account consistent. It will help you tell a compelling brand story that appeals to new profile visitors and helps build (and keep) a loyal following. 90145 90145 In our guide to using Instagram for business, we walk you through each step of creating a strategy to help you get more Instagram followers.90003 90126 2. Define your target audience 90127 90002 Ask yourself some questions about who you are trying to reach: 90003 90136 90137 How old are they? 90138 90137 Where do they live? 90138 90137 What do they do for work? 90138 90137 When and how do they use Instagram? 90138 90137 What are their pain points and challenges? 90138 90143 90002 Answering these questions will help you craft the right kind of Instagram content to bring in reach the right Instagram followers. 90003 90126 3.Create a consistent brand story and aesthetic 90127 90002 Maybe you want to satisfy curiosity by showing off how your product is made. Or share an employee’s perspective to humanize your brand. If you want to position your brand in an aspirational way, you could try showcasing the lifestyle or achievements of your customers. 90003 90002 No matter what you want to achieve, make sure to maintain a consistent brand personality, visual look, and story. Your posts should be easily recognizable and relatable at a glance.90003 90002 For example, if you like succulents (and you do, right?), You might love the all-succulent grid created by Tierra Sol Studio: 90003 90002 90003 90126 4. Craft a great bio and profile 90127 90002 Your profile is the backbone of your presence on Instagram, and a well-crafted one is key to growing your audience. 90003 90002 Two-thirds of Instagram business profile visits are from non-followers. Your profile needs to convince those new views to click the follow button. They will not do so if your profile is unclear, incomplete, or unappealing.90003 90002 Here’s what you can include in your profile: 90003 90136 90137 90123 Name 90124: Up to 30 characters, and included in Instagram search, so you may wish to include a keyword. 90138 90137 90123 Username 90124: Make it the same as your other social channels. This will make it easy for your followers on other platforms to find you on Instagram. 90138 90137 90123 Website 90124: The only place on Instagram where you can include a clickable link (aside from calls to action in ads or swiping up on Stories).90138 90137 90123 Bio 90124: 150 characters to convey your brand identity and show new visitors why they should follow you. 90138 90143 90002 90145 Check out our Instagram bio ideas and tips for strategies to make the most of your profile. 90003 90126 5. Share engaging content 90127 90002 Great content gets people to like, comment on, and share your posts. That engagement gives you an Instagram algorithm boost and helps you get more reach and new followers. 90145 90145 Everything you post must be interesting to your target audience.Your goal is to inform, engage, and entertain them with content. Your visuals must be compelling and your captions engaging. 90003 90126 6. Promote your Instagram presence on other social networks 90127 90002 If you want to get more Instagram followers, you need to make it easy for people to find you. 90003 90002 In other words, you need to make your Instagram profile easily discoverable. 90003 90002 If you’ve already built a following on another social network, let those fans know about your Instagram account.Share a link to your Instagram profile and give your existing social followers a reason to check it out. (Like an Instagram-exclusive coupon code.) 90003 90002 The automotive and industrial supplier Schaeffler Group has more than 107,000 followers on LinkedIn. When they launched their Instagram account, it was an obvious choice to promote it to that existing group of potential followers. 90003 90002 If you’re just starting your Instagram account, make sure to post some content before you promote the account elsewhere.Aim for a minimum of 12 posts. 90145 90145 You could also highlight some of your best Instagram posts on your other channels. Consider boosting these posts with paid advertising to ensure that more of your followers follow you on Instagram. 90003 90126 7. Share your Instagram account in other communications 90127 90002 All communication tools-both online and offline-give you an opportunity to direct people to your Instagram account. 90003 90002 Make sure you have links to your Instagram account on your website, in your email signature, and in your online newsletters.This will ensure that people who are already in contact with your brand online can find you on social media. 90003 90002 90145 90145 If you’re promoting a new Instagram account, a quick email blast highlighting some gorgeous posts is a great way to get some free Instagram followers fast. 90003 90126 8. Use the Instagram nametag 90127 90002 Your Instagram nametag is a scannable code that allows Instagram users to follow you instantly. We said earlier that even offline communications materials offer a chance to promote your Instagram account.The Instagram nametag is an easy and effective way to promote your account on offline materials like packing slips, signage, and product packaging. 90003 90002 90003 90002 Your nametag is also a great way to get new followers in real time at networking events and conferences. People you connect with in person can scan your code to follow you without having to type out your handle. 90145 90145 Access your Instagram nametag by tapping on the three lines icon at the top right of your Instagram profile.90003 90126 9. Use relevant hashtags 90127 90002 Hashtags make your posts and Stories discoverable to people searching for content related to your brand, industry, or products. 90003 90002 Before using hashtags to get more Instagram followers, make sure you know the DOs & DON’Ts of using hashtags on Instagram. 90003 90014 90123 DO: Find and use what’s popular. 90124 90017 90002 Use the search function within Instagram to find popular hashtags related to your product, service, or industry.Then, set up a stream in Hootsuite to monitor content posted with that hashtag on Instagram so you can get a sense of what kind of content people respond to. 90003 90014 90123 DO: Create your own hashtag. 90124 90017 90002 Come up with your own hashtag that will motivate your audience to share photos related to your brand. 90003 90014 90123 DO NOT: Go overboard. 90124 90017 90002 Using too many hashtags can be distracting for your audience and dilute your message. It can also come off as desperate or, worse, spammy.90003 90014 90123 DO NOT: Use hashtag gimmicks. 90124 90017 90002 Using hashtags such as #likeforlike, #tagsforlikes, or #followme may give you a temporary boost in followers. But they will likely be spammers or people only interested in being followed back. And that will not will help you build a meaningful, engaged community on Instagram. Instead, focus on using hashtags specific to your photo, product, or business. 90003 90014 90123 DO NOT: Forget to use hashtags in Stories. 90124 90017 90002 Make use of the hashtag sticker in Stories to maximize your chances of reaching new followers.90145 90145 For more on mastering the hashtag, here’s everything you need to know about using Instagram hashtags. 90003 90126 10. Aim to get featured 90127 90002 Feature accounts are simply Instagram accounts that curate and reshare other users ‘content based on a hashtag or tagging. Some of these accounts have a huge following, and having them share one of your posts (along with your handle) can send a new stream of followers your way. 90003 90002 There’s a feature account for just about every niche and interest on Instagram.You’ll start to uncover them as you do your hashtag research, as recommended in the previous tip. Some of them can get pretty specific. 90003 90002 For example, @elite_owls features only photos of owls. The account has more than 43,000 followers. 90003 90291 90292 90002 But the mother of all feature accounts is Instagram itself. Every week, Instagram posts a new Weekend Hashtag Project challenge. Users who create photos and use the relevant hashtag have a chance to be featured on the main Instagram account.90003 90295 90292 90002 90145 Keep an eye on @instagram for info on the Weekend Hashtag Project. 90003 90126 11. Tag your location 90127 90002 Any time there’s a clear location element in your post or Story, it’s worth adding a location tag. It’s one more easy way for people to find your content on Instagram. 90003 90002 If your business has a physical location, make sure to tag it and encourage customers to do the same. Users can then click on that location and see all photos and Stories posted from your store, restaurant, or office.This can help expose your brand (and Instagram account) to more people. 90003 90002 For example, here’s what you get when you search for the location of Van Wonderen Stroopwafels in Amsterdam: 90003 90002 90003 90002 If you’re posting from a conference or event, adding your location can help you connect with other attendees, exposing your account to a highly targeted group of new potential Instagram followers. 90145 90003 90313 90292 90126 12. Aim for the Explore tab 90127 90002 The Explore tab is what you see when you click on the magnifying glass icon at the bottom of the Instagram app.According to Instagram itself, this is where «you can find photos and videos that you might like from accounts you do not yet follow.» 90003 90002 90003 90002 The Explore tab features Instagram posts, Stories, and IGTV. Users first see a grid of content chosen by the algorithm. They then have the option to choose to dive deeper into specific content subjects using the topic channels at the top of the screen. 90003 90002 More than 200 million people visit the Explore tab every day. That’s a huge opportunity for brands looking to grow their audience.90145 90145 So, how can you get your content to appear on the Explore tab? It’s not easy. Luckily, we’ve got an entire article dedicated to helping you figure it out. 90003 90126 13. Follow other relevant users 90127 90002 When you follow a user on Instagram there’s a good chance they will check out your feed. If it’s full of compelling content that’s relevant to their interests, they’re likely to return the favor. 90003 90002 Social listening is a great way to find conversations relevant to your brand.And from there you can easily identify influential users (a.k.a. influencers) to follow. It’s a great idea to follow those top users ‘followers, too. 90003 90002 90334 90335 90003 90002 But keep in mind that you should not follow too many other accounts too fast. Your follower ratio is important for credibility. 90145 90145 Of course, following is just the first step. To maximize the number of new followers, you also need to … 90003 90126 14. Engage with existing communities 90127 90002 Like all social media networks, Instagram is about the communities built within it.You want to engage with those communities. 90003 90002 Get involved by liking, commenting on, and sharing content from other credible users in your community. Avoid generic comments (like «Awesome post!») That look like they come from bots. 90003 90002 This helps draw attention (and potential new followers) in three ways: 90003 90349 90137 People see when you like and comment on their posts and may check out your profile to return the favor. 90138 90137 When anyone interacts with your content, it appears on their followers ‘Activity tab, exposing you to an extended new audience.90138 90137 More engagement is a great signal to the Instagram algorithm and increases your chances of making it to the Explore tab. 90138 90356 90002 90145 Think your product or brand does not have a relevant community? Consider that slime popping and makeup shaving were among the top niche communities on Instagram in 2018. There really is a community for everyone. 90003 90126 15. Tag relevant users 90127 90002 You can tag Instagram users featured in your photos with an @ -mention in your caption or by using Instagram’s tagging functionality.Either way, they’ll receive a notification when you do so. 90003 90002 Tagging someone encourages them to engage with the post and share it with their own following. 90145 90145 When you tag someone on Instagram Stories, they can share that content to their own Story with just a couple of taps. If they do so, everyone who views their Story sees your user name and can click through to your account. 90003 90126 16. Ask your followers to tag their friends 90127 90002 Every once in a while, try encouraging your followers to tag their friends in the comments.This can help expose your Instagram account to a larger network of people. 90003 90372 90292 90002 90145 90145 Save this for your most compelling or feel-good content. Users should feel like they’re doing their friends a favor by tagging them. 90003 90126 17. Post consistently 90127 90002 Your existing followers want to see content from you. That’s why they followed you in the first place. 90003 90002 As we just mentioned, when users interact with your posts, that activity is visible to their followers.So give them something great to interact with! 90145 90145 How often should you post? An analysis by Tailwind found that daily posting will «grow followers four times faster than posting less than once a week.» 90003 90126 18. Post at the right time 90127 90002 Yes, Instagram uses an algorithm rather than a chronological feed. However, timing is still important, as it’s one of the signals the algorithm considers. 90003 90002 Hootsuite worked with Unmetric to determine the best time to post on Instagram based on your industry.To figure out the best time to post for your own brand, consider your audience. What does their typical day look like? When are they most active on Instagram? 90145 90145 Start testing various times and measuring results. If you’re a retail brand, for example, you might want to test posting during commute times and on the weekends when people are not at work. 90003 90126 19. Schedule your posts 90127 90002 Is the best time to post not a convenient time to be on Instagram? Use a tool like Hootsuite to schedule and publish directly to Instagram.90003 90002 90399 90335 90003 90002 Scheduling your posts in advance allows you to plan a cohesive Instagram grid that tells an overarching story. It also allows you to dedicate time to creating excellent captions, rather than trying to come up with something witty on the fly. 90145 90145 On that note … 90003 90126 20. Write compelling captions 90127 90002 Although Instagram is a visual platform, your captions play a big role in increasing engagement, thereby helping you get more reach and engagement.And, as you’ve already seen, reach and engagement are key factors in how to get more followers on Instagram. 90003 90002 Here are some key strategies to keep in mind: 90003 90136 90137 90123 Put the most important words up front 90124. Captions in users ‘feeds cut off after a few lines of text, so convey the most compelling information right off the top. 90138 90137 90123 Ask a question 90124. This makes it easy for your audience to leave a comment. That engagement will help make your account visible to more people.90138 90137 90123 Try emoji 90124. Emoji can help draw the reader’s eye and are appropriate for most types of accounts on this visual social network. 90138 90137 90123 Try different caption lengths 90124. Instagram allows long-form captions, so you can test out some in-depth storytelling if your post warrants it. Ultra-short captions can also be very effective when the visuals speak for themselves. 90138 90143 90002 Photographer Matt Payne posts visually stunning images. But he also backs them up with great captions that make viewers want to see more.90003 90432 90292 90002 90145 90145 You can find more tips, along with plenty of great brand examples, in our guide to writing great captions that drive engagement. 90003 90126 21. Embrace Instagram Stories 90127 90002 We’ve mentioned Stories in several of the tips already, but it’s worth calling this feature out specifically. Simply put, if you want more Instagram followers, you need to use Instagram Stories. Half a billion Instagram accounts use Stories every day, and 45% of the most-viewed stories are from businesses 90003 90002 People who use Stories are highly engaged.According to Instagram, nearly one in five stories results in a direct message. 90003 90002 Use the hashtag and location features in your stories to expose them to people who do not already follow you. This is a great, and still underused, way to get followers on Instagram for free. 90145 90145 Learn more in our complete guide to using Instagram Stories. 90003 90126 22. Use interactivity features 90127 90002 Instagram Stories offer plenty of interactive features to get users engaged, like poll or question stickers.90003 90002 Polling stickers increased three-second video views in 90% of Instagram’s beta campaigns for this feature. 90003 90002 90145 90145 If users come across your Story from a hashtag or location page, that immediate opportunity to engage is a great way to make them want to learn more about your brand by giving you a follow. 90003 90126 23. Try an Instagram Live collaboration 90127 90002 Instagram is the perfect place to take advantage of live video, a trend that is continuing to grow on social media.Through interactive features like questions and comments, you can engage with viewers in real time, creating more of that precious engagement that can help boost your reach. 90003 90002 Live videos appear within your brand’s Story. When the live video ends, you can let it disappear or choose to make it available for replay on your story for 24 hours. Users are notified when an account they follow starts broadcasting live, so a live video really grabs attention. 90145 90145 To get your Live video in front of a whole new audience, use the «Go live with a friend» option to co-host a live video with someone else in your industry.Ask the other person to host a Live video, then invite you as a guest. The two of you will appear in a split screen, introducing you to all of their followers. 90003 90002 Here’s what it looked like when Demi Lovato joined Wilmer Valderrama’s Instagram Live, a move that got fans more than a little excited. 90145 90003 90469 90470 Demi Lovato looked healthy and happy on Instagram Live with Wilmer Valderrama who gushed over her: 90003 90002 «You look awesome, girl!» pic.twitter.com/NF1nF9Uplo 90003 90002 — Pop Crave (@PopCrave) April 30, 2019 90003 90292 90126 24.Make the most of Stories highlights 90127 90002 Stories highlights give you an opportunity to introduce your brand to people who visit your profile. Pack those highlights with loads of great info and content to show new visitors exactly why they should click Follow. 90003 90002 Make great use of the cover photos on your highlights, too. Vancouver nail artist Bee Lalli does a great job of this on the Instagram account for her salon, @ClassyClaws. 90145 90145 90003 90126 25. Run contests 90127 90002 To use contests on Instagram to get more followers, ask people to follow you and comment on one of your photos by tagging a friend.90003 90002 For even greater reach, partner with another Instagram account on the contest, and ask entrants to follow both accounts. The Abbotsford Tulip Festival often partners with local businesses for giveaways, increasing exposure for both accounts: 90003 90491 90292.90000 16 Actionable Ways to Get More Followers on Instagram 90001 90002 The visual appeal of Instagram has captivated brands, everyone from Marley Lilly through to Black Milk Clothing are leveraging the platform to drive sales & awareness for their businesses. 90003 90002 If you look closely at the top 50 brands on Instagram you’ll notice that most are E-commerce. Instagram is the perfect marketing platform for any E-commerce business. It allows easy access to show off high quality images of your products & create a visual footprint.90003 90002 One of the common questions we get asked is how can businesses drive more followers to their Instagram accounts? Well look no further, we’ve put together an indepth guide to help you grow your community like never before. 90003 90002 This one is a bit of a no-brainer, ensure when you post images that they are beautiful. Represent your brand in a way that would make you want to purchase the product. 90003 90002 This dosn’t mean that the photos have to be perfect, but they should allow your users to connect with you in a way that is human.90003 90002 No-one likes to see the same types of images posted every day, Forever 21 keeps their followers engaged by really mixing up the types of shots they post. Product shots one day, shots of customers wearing their clothes or even just artistic shots. 90003 90002 90015 90003 90002 Oreo really keep users engaged by turning every day objects into funny faces using Oreo’s. 90003 90002 Hashtags can be used in a number of ways, you can tag photos with popular hashtags to get them in front of more users, the most popular hashtag on Instagram is #nofilter but consider things that relate to your photo (including your brand name, like ASOS below).90003 90002 You can get a list of the most popular hashtags here. 90003 90023 90002 Another great use of hashtags is to create your own then get users to use it. The beauty of this is that is can allow flexbility in creating lots of different types of awareness campaigns. 90003 90002 Forever 21 have been running a # 21DaysofLayers campaign in which they have been posting themed images every day featuring lots of layers in the run up to Winter: 90003 90002 Nike encourages followers to use the #justdoit hashtag.90003 90002 Connecting social accounts to your Twitter profile allows you to easily syndicate your images. For example you can post straight to Facebook / Twitter & Tumblr when uploading any image to Instagram. 90003 90032 90002 Want to grow Twitter even more? We’ve created over 40 tips to help you build your Twitter following. 90003 90002 A good contest can hands down be one of the best ways to drive new followers & activity on your Instagram account. Instagram has the flexibility to allow you to just run your contest on your feed, the advantage of this is that it’s easy to setup & encourages participation via Instagram.90003 90002 The disavantages however are they you can not capture contact information of entrants, it makes it very hard to promote if you already have a limited number of followers & it can be difficult to administer or pick winners (since you have no way to contact them). 90003 90002 Here at Gleam our platform allows you to run Instagram contests wherever you like, the main advantages are that you get to capture all your user information (or even send them to Mailchimp), get exposure across other social networks & manage all your entries in the one place.90003 90002 Here’s an example contest you can try: 90003 90043 Run Your Own Instagram Giveaway 90044 90002 Check out our 90046 documentation 90047 on setting up your own giveaway or get started right away! 90003 Get Started 90002 This may sound like a no brainer but, existing followers on other networks is by far the easiest audience you can leverage. Simply ask them! Callaway Golf has a call to action to ask all Twitter followers to add them in Instagram too. 90003 90051 90002 Here’s a list of places you can ask existing users: 90003 90054 90055 Use Gleam, we are the most effective platform to help activate existing users on other networks to Instagram 90056 90055 Cross post Instagram photos on other networks 90056 90055 Post on your Facebook timeline 90056 90055 Send out a Tweet 90056 90055 Include in company email signatures 90056 90055 Ask users in your next email newsletter 90056 90055 Promote in your blog posts 90056 90069 90002 If you follow successful brands on Instagram you’ll notice that many will post offers that are only available to Instagram followers.This enables you to customise (and also track) what types of offers resonate best with your community. It also allows you to attract new followers that are interested in special offers that they would not see anywhere else. 90003 90002 This technique is often overlooked but something you’ll see prevalent on Facebook. Ask your users in the Instagram description to engage with the post: 90003 90054 90055 Like if you agree 90056 90055 Like if you can relate to this 90056 90055 Tag your friends 90056 90069 90002 Brand advocates & fans love getting access to sneak product peeks.Instagram is the perfect way to share these with followers. I often see brands teasing people over a few weeks with clues about what might be happening. 90003 90002 Engage with your users, follow them & comment on their posts. A common technique brands use is to monitor hashtags & use them to find the users to follow. 90003 90086 90002 With Gleams Galleries app you can create customized galleries which automatically import Instagram images from specific profiles or hashtags. 90003 90002 You can use these galleries to display your own instagram images on your website.90003 90002 Or you can use a gallery to collect, curate and display images that users submit with a designated hashtag. This creates awesome social proof which will help increase conversion rates, as well as increasing product exposure on Instagram. 90003 90043 Start Showing Off Your Instagram Photos 90044 90002 Check out our 90046 documentation 90047 on setting up your own instagram gallery or get started now! 90003 Get Started 90002 Instagram allows you to find friends that already exist across social networks you have connected.90003 90002 It also allows you to find phone contacts, one advanced technique is to turn your customer database into a phone contact file, then follow all of your customers on Instagram using the Follow All button. 90003 90103 90104 90002 Instagram has some native integrations with Foursquare that allow you to tag yourself at a particular location. If you’re a business it make sense to ensure all your relevant locations are in the Foursquare database. 90003 90107 90002 Tagged photos will also show the location if they are shared / posted to Facebook: 90003 90110 90002 A great way to reach new users is to partner with influencers, these are generally users that have a large Instagram following.90003 90002 This movie created a crowdsourced movie poster campaign via Instagram: 90003 90043 More Ways to Grow on Instagram 90044 .